How did the tendency of jeans change all times?

Jeans are what is in every human wardrobe, regardless of your profession, lifestyle and a sense of style. And nobody dare to argue with it. The basic element of the closet began at the end of the 19th century. During this time, the jeans managed to become an integral element of the cowboy, uniforms of farmers and miners, and of course a favorite hippie thing. And in the 80s in the USSR, good quotas became an uncomfortable sign of financial welfare. But about everything. Today we will tell you how to change in our material throughout the presence of jeans. The reason for this is quite suitable – on May 20, the birthday of the jeans is considered. As a result, in 1893, Livay Strauss received a patent to create a jumpsuit for the working class.

The origin of Denim and the first jeans

The history of the jeans began long before the 20th century became a stylish moon. Initially, they were only working in clothes that aimed to provide strength and comfort only in difficult working conditions. In general, the term “jeans çıktı comes from the French word“ Jean olan, which determines a powerful cotton fabric produced in Genoa in Genoa in Italy. On the other hand, “Denim” is a decrease in “Serge de Nux olan, which means“ Nim from Nim, which is a city in which they are produced by a powerful winding fabric in France. These fabrics were popular among workers because of their abrasion resistance.

Livay Strauss, who emigrated from Germany to the United States in 1853, opened a gallery store in San Francisco. During the Golden Fire of California, he noticed the needs of researchers and miners in solid clothes. Strauss began to plant pants from the canvas and then jeans and supplied metal rivets to strengthen the pockets. However, in 1873, together with the tailor Jacob Davis, he patented this design and laid the foundation of jeans production.

Jeans at the beginning of the XX century

At the beginning of the 20th century, jeans remained mainly with working clothes. It was popular among farmers, miners, railway workers and other workers due to their power and practicality. Levi Strauss & Co. in 1901 I added the second back pocket and in 1922, the jeans make the loops for the belt that makes the jeans more suitable and functional. In 1927, another famous Lee company introduced the 101z model 101z with Şimşek instead of buttons that made it an innovation in jeans design.

In the 1930s, jeans began to appear at Hollywood Westerns, who contributed to popularization outside the working environment. In 1934, he launched Levi’s first female jeans, and a year later, Vogue magazine published an article containing photographs of women in the jeans, which was an important step in recognizing jeans as a stylish wardrobe element.

1950s: Rebellion and Youth Culture

In the 1950s, Denim became the Youth Protest and the symbol of nonconformity. In 1953, the world saw a “wild” picture with Marlon Brando, and was instantly re -trained in an integral nature of jeans, rebels and hooligans. And the image of the actor – white t -hirt, jacket and classic blue jeans – everything began to quote. A year later, the film “Rebel without reason” was published in the role of James Dean. Of course, there were denim pants on it, but not Levi’s, but Lee Rider’s 101. Meanwhile, they wanted to ban him in schools because Denim began to be associated with crime. However, as we already know, none of this was. Denim continued to conquer the world and doing it so far.

The next important step in history was that Elvis Presley appeared in a white line in the “Prison Rock” film and black jeans. Immediately after that, Levi released a special collection dedicated to the singer. In the same ten years, a woman came to the wardrobe. Marilyn Monroe was the film award. In the famous image – high waist and flower printed shirts and blue jeans – “River does not flow back” shone on the tape.

1960s: Hippies and individuality

The period of the 1960s can be safely divided into two parts. At the beginning of a decade, narrow models such as drainage or thin fit were popular, worn by participants to Beatles and The Rolling Stones. In the mid -1960s, with the growth of the hippie movement, the jeans came into fashion. These models were distinguished by knee expansion and were often decorated with embroidery, patches and other decorative elements reflecting the desire for freedom of individuality and expression.

1970s: Dismauman

In the 1970s, jeans finally lost the status of utilitarian clothes. They were worn by everything: from activists to pop stars, from feminists to disc fans. Klesh Jeans still don’t give up their positions: on the platform they are worn with shoes, on a shoulder, silk shirts and vests in the spirit of Boho. Low ups and down models were tightening of hips and the deviation of downwards-in addition, the favorites of almost the entire fashion community. They were worn by Gloria Styem, Cher, Sonny Bono and of course ABBA group members.

1980s: Varenki and Basic Status

In the 1980s, Denim’s fashion changed significantly. High menstrual models, which are narrowed to the bottom and are free “Bağhi”, have become popular. One of the brightest trends in a decade was jeans with acid washing effect. Denim is exposed to chemical whitening and creates characteristic bright stains (such jeans called “boots”). At the same time, Calvin Klein, Gloria VanderBilt and Jordache brands continue to quickly improve and completely change Denim’s perception of people’s minds.

However, advertising campaigns for the participation of celebrities, for example Brooke shields, emphasize the sexuality and charm of jeans for Calvin Klein and make it even more desirable. Meanwhile, in the same decade, denim penetrated other clothing elements: jeans jackets, skirts and dresses have become daily classics.

1990s: Grunge and minimalism

In the 1990s, jeans became part of the subcultures. Grunge, Kurt Cobain’in torn and abundant models brought fashion to fashion. Hip-hop culture popular jeans-especially worn by Tupak Shakur. However, designers proposed minimalist direct models. Secondly, Jennifer Aniston, Angelina Jolie, Gwyneth Paltrow and Caroline Bisset-Kennedy were worn by their ten-year style.

2000s: low landing and attraction

Zero ones entered fashion with extremely low landing jeans. Thanks to Paris Hilton, Britney Spears, Christine Agyler and other zero stars. The hips in the hips were mostly worn with short tops that open stomach, T-shirts of alcoholics, fitted blouses and micro-Footballs. During this period, denim was distinguished by various surfaces: Rhinestones, embroidery, friction and torn details. The wide models inspired by a knee conflict (ie Bootcut) and hip-hop culture were also popular.

2010s: New Classic

In 2010, Denim’s fashion became more diverse. At the beginning of a decade, the trend was shortened models and skinny, but with a high descent, closer to the end of its place, was taken by large quotas. Denim’s color palette expanded: bright and pastel colors from classic blue tones.

2020s: All at the same time

Now the trends are almost changing each other’s lightning speed. In the early 2020s, extremely large jeans were fashionable on the sides, and a little later, he encountered nostalgia for the industry zero, because everyone started to wear low -bumpy jeans again. Last year, the industry had drooping models from the elderly denial, but now the classic direct options, Bootcut (thank you for the trend of Kendrick Lamara) and jeans are going back to fashion.