The SS22 season catwalks predicted it and the experts confirm it: this summer the eyelid is full glittering, holographic eyeliners, full color eyeshadows accompanied by heartbreaking lashes, new versions of lips with layers and layers of shimmer and Highlighter everywhere for a radiant complexion. Of course, to the surprise of many, these trends of light and surrealism are maintained for autumn-winter and are combined with many others invent really groundbreaking.
On shades there are many novelties. Fuchsia shades are completely in fashion (as Valentino showed in his fashion show), there is also the very peri-chromatic range, which Pantone has already named the color of the year, but if there are two variants that promise to sweep the O/I, they are his vibrant blue and aqua green (already inaugurated as the definitive colors to color the eyelid). Not everything is full color shading though, there are many other variants that, derived from the ‘Euphoria’ aesthetic, promise to stay with us for much longer. “The trend that is definitely triumphing is glitter in vibrant shades. Highlighted eyes are in high demand, with glitter shadows and lots of eyeliners. Wearing a good eyeliner with colors, angled, exaggerated… the main demands”explains José Carlos Lora Sánchez, makeup artist for L’Oréal Paris and Maybelline NY for Druni.
Risky, different, eye-catching makeup is in vogue and is one of the most requested features when building a style. Perhaps, despite all this, it’s not surprising that, in addition to all these makeup routes, there are the already viral ‘Siren Eyes’. A new trend that is powering the TikTok platform and has become a mass phenomenon. How do you get these mermaid eyes? It’s a technique that tries to tear our gaze apart, emphasizes and sensualizes the facial features and, as our beauty expert noted at the beginning, Juliana Aponte, consists of “when extending the look, with black eyeliner or cut pleat, which create a ripped and attractive effect on the eyes.”
The ‘Siren Eyes’ have already been established as one of the most viral eyeliners of the season and in view of the fall, they promise to remain on the podium of fame. In addition, it is one of the easiest trends to achieve, as the only variation will be to lengthen the stroke of the ‘eyeliner’ to the ends of our gaze, both to the tear duct and to the end of the corner. We just need our usual eyeliner along with a beveled brush if we’re looking for a blurry effect and ‘and voila’ got makeup. With this trend you reach a captivating view, enigmatic and of great depth, as told in Greek mythology, about mermaids and sailors. This artistic movement has had such an impact that even from the catwalk they have not hesitated to explore this aesthetic of ‘Siren Eyes’. Signatures like Rami Al Ali during Haute Couture in Paris or international fashion houses the size of Moschino for your autumn/winter They were some of the maximum representatives before the limelight.
Of course, while these collections have highlighted the current beauty problem, There is only one defining character in terms of popularizing this siren effect trend: Bella Hadid. The American model is a regular at these eyeliner designs and through subtle techniques, of great depth, she achieves a hypnotic look in every public appearance. A technique rescued from the 90s that he will be with us much longer and that from Hadid to Zendaya, past muses like Kylie Jenner, promises (also) to conquer the club of the most international divas.
Source: Marie Claire